Nov. 2, 2022



Welcome to First Class Founders!

So why should you listen to FCF? Well, if you're an entrepreneur, you know how valuable concepts, mental models, and frameworks can be when faced with a complex problem or decision.

It's like being able to phone-a-friend (name that game show!) and ask them how they would deal with this situation. Well, just imagine if you had not just one friend, but many friends who you could call on to guide you through all types of difficult decisions.

In fact, the most successful business minds like Charlie Munger, Jeff Bezos, and Elon Musk all have a collection of mental models that they call upon when needed. They are able to reframe situations and see the world through a different lens than most of us.

And that's where First Class Founders comes in. The goal of this podcast is to equip you with a menu of mental models and frameworks so that you too can master the art of decision making and become a better problem solver in your business and personal life. But wait, there's more.

These concepts, mental models, and frameworks may look good on paper. But they aren't very useful when you don't apply them in real world scenarios.

That's why on each episode, I introduce these frameworks and mental models and apply them in the real world. Whether that's in business or personal life, it's important not only to know these models and frameworks but know WHEN and HOW to use them.

So come join us as we grow and learn together β€” subscribe to the show!

World-class entrepreneurs have one thing in common: they master the art of decision-making. Influential thinkers like Charlie Munger, Jeff Bezos, and Elon Musk all use mental models and frameworks to simplify complex problems. Join host Yong-Soo Chung as we dive into powerful frameworks covering entrepreneurship, self-improvement, and wealth-building that will unlock hidden growth levers in your business one week at a time. Listen & follow!

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Yong-Soo bootstrapped his business from $0 to 8-figures over the past 7+ years. Now, he's on a mission to help creative entrepreneurs unlock the hidden growth levers in their business. Join us!

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What's going on everybody? My name is Yong Soo Chung, and I'm the founder of an e-commerce brand called Urban EDC as well as a climate neutral certified third party logistics company named Growth Jet. Over the past seven plus years, I've quietly bootstrapped an eight figure business from scratch, launching from a small one bedroom apartment in San Francisco.

I remember the day like it was just yesterday. It was Friday, October 9th, 2015. I had built a decent size community of potential interested customers. I made my website go live, anxiously wrote my first newsletter, hit send, and then nothing. Not a single sale for the next three days. My first sale came on the fourth day from a long term high school friend of mine who wanted to support.

And that's how my entrepreneurial journey began. After seven plus years bootstrapping an eight figure business, I've learned a lot of lessons through trial and error. It took me many years of perseverance and determination to get to where I am today. And now I want to share all that knowledge and wisdom with you so that you can take the same playbook and apply it to your own.

Billionaires like Charlie Munger, Jeff Bezos, and Elon Musk all collect great frameworks and mental models and call on them when needed. In each episode, we discuss and apply powerful mental models and frameworks in real world scenarios so that you can learn to apply them in your own life. Each episode will be short and sweet jam packed with value.

My goal for this podcast is to equip you with powerful ideas and frameworks to see the world through a different lens and improve your decision making abilities. This is the show that I wish I had earlier when I started my own journey of entrepreneurship. If you think you'll enjoy the show, head on over to wherever you get your podcasts and hit that subscribe button.

You'll get valuable insights from yours truly delivered to you each week so that you don't miss out. Thanks for tuning in.